Welcome to LIFEMAX – where unique style meets unparalleled quality. Founded by Phawinee Purichat, a Thai native residing in Australia, LIFEMAX is a fresh and innovative brand that redefines fashion standards. Our journey began in 2024, with a mission to bring you distinctive clothing that stands out in every crowd.

At LIFEMAX, we believe that fashion is more than just clothing – it's a statement of individuality. Each of our SKUs is meticulously designed to offer a one-of-a-kind look that you won't find anywhere else. Our collections for both men and women are crafted to ensure you always feel confident, stylish, and uniquely you.

Our commitment to excellence extends beyond design. We prioritize quality in every piece, ensuring that our garments are not only fashionable but also durable and comfortable. From the initial design process to the final stitch, we pay attention to every detail to bring you clothing that you'll love to wear.

Operating and selling exclusively in Australia, LIFEMAX aims to become a household name for those who dare to be different. Join us in our journey to make the world a more stylish place, one unique piece at a time.

Thank you for choosing LIFEMAX. We look forward to dressing you in styles that make a statement.

Phawinee Purichat
Founder of LIFEMAX